Fundraising is important. It is hard to attract donations for survivors especially when they are older, substance users, involved in the justice system.

“Leveraging the empathy people have for youth against the crippling impact of mental illness faced by adolescents and adults, the campaign creative pairs strong and publicly familiar mental health terms with the faces of young people who are seemingly healthy.“

How and when can our faces be used in these posters? What kind of consent should be required?

What is the long term impact of putting your name and face out there when you are not famous? The story could end up being the top search result when someone searches for you on Google.

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